The world today is more connected than ever. At AFAB, we believe that designers, customers and our company can thrive with the synergy of harmonious partnerships. A connection, to us is a fostered relationship to empower the AFAB network and with great benefits for our Customers, Designer, Muses and Brand Partners.
In order to propel ASEAN designers as emerging talents to be recognized globally, AFAB has secured an Exclusive partnership with Universal Music Group (UMG), the world’s largest music recording label to enable South-East Asian designers to collaborate with some of the most popular UMG artistes today such as Demi Lovato, Kris Wu, Martin Garrix and the list goes on.
The Business of Fashion is a Business. ASEAN designers must sell world-wide to remain sustainable. It is undeniable that one of the largest milennial consumer markets in the world today is China. In order to access China,AFAB has tied up partnerships with Mango Media & Hunan TV- the largest entertainment TV network in China to produce a celeb-designer competition reality TV show with the main goal to open the doors to the Chinese market for ASEAN designers.
Social influence is the most powerful communications and marketing tool today. Yeah-One Network Vietnam is the largest Multi-Channel Network (MCN) partner on mainstream social media platforms such as Youtube, Facebook Live, Instagram, Twitter and websites in Asia. With more than 260 channels on multi social platforms and more than 16 million users world-wide. By embarking on the AFAB B&B partnerships, Brands can now access to target and also captive audience in Asia & world-wide.